When Talent Isn't Enough: Business Basics for the Creatively Inclined: For Creative Professionals, Including... Artists, Writers, Designers, Bloggers, ... to Freelance or Run Their Own Business
"If you're creative and want to build a business around your talents, then you have to read Kristen's new book. It provides a clear path for taking your talent and turning it into a full-time career."
--Dan Schawbel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success
"Kristen Fischer's book is crammed with practical, road-tested tips, strategies, and real-world examples for creating a successful solo business. If you want to start earning more doing the work you love for clients who truly value your worth, read and apply the information in this wonderful guide."
--Ed Gandia, coauthor of The Wealthy Freelancer, founder of the International Freelancers Academy
"Kristen has written an essential and timeless knowledge resource for the freelancing community."
--Von Glitschka, illustrative designer, author of Vector Basic Training
Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.
When Talent Isn't Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to:
* Run a profitable, fulfilling business
* Market themselves alongside seasoned pros, in-house talent and established agencies
* Understand the legalities of doing business
* Spearhead hassle-free accounting and bookkeeping practices
* Overcome challenging situations with clients
* Embrace self-promotion as a solo professional
* Cultivate lasting client partnerships
improvements can you execute to make things easier on yourself so you can focus more on the aspects of business you enjoy? → What is the ideal office setup that you will work best in? Must-Read The Right-Brain Business Plan: A Creative, Visual Map for Success by Jennifer Lee When you write out or really think about your goals, you are more likely to make them a reality. Some people need to create action steps and assign time lines to each. Feel free to do that. However in-depth you draw out
stall a project, and add more administrative tasks for both sides. If you can, you may be able to note in the agreement that additional project scopes and agreements can be made while still governed by the same contract parameter and are noted in an addendum. Michelle Goodman (www.anti9to5guide.com), a writer from Seattle who has penned The Anti 9-to-5 Guide and My So-Called Freelance Life, says she typically signs an initial contract and then updates it over e-mail. “A lot of people just do it
thing about industry organizations is that they can offer interesting seminars, access to health insurance, and other benefits along with exclusive content and on-line forums. These groups can also be fantastic for staying on top of your industry and connecting with others in your field. Why should freelancers consider joining a professional association? “Assuming the group is a good fit with your professional niche, the membership fee usually comes back to you in the form of paid-work
because that’s the most popular form of on-site work. (Most freelancers, when they find they can work from home, never want to head back to an office.) I know freelancers who don’t mind going into the office now and then, and others that avoid it the way a vampire shies away from daylight. Working for a client at their office is something to contemplate when you think about the clients you want to attract. You may start off taking on-site gigs and decide as you obtain more clients that being in
was a kid. I’d save my allowance, ride to the drug store, and load up on magazines,” recalls Hodges, who currently resides in Seattle. Hodges thought she would need to be on a magazine’s staff until she was in her mid-30s to break into freelance writing on a full-time basis, but had the opportunity to start freelancing full-time when she left a traditional full-time role at the age of 29. (Hodges did return to a traditional full-time job in 2002 when she relocated from New York to Seattle, but