The Tao of Twitter: Changing Your Life and Business 140 Characters at a Time (Paperback) - Common
It's time to take the mystery out of Twitter. This book shows you how to connect and start creating meaningful business and personal benefits. It teaches you: secrets to building influence on Twitter; the formula behind every Twitter business success; 22 ways to build an audience that wants to connect to you; and more.
your Twitter user name in your videos, or watermark it as text on top of the video. LinkedIn has a special field for your Twitter handle. 15. Add your handle to your business cards. Include your Twitter handle in your e-mail signature and on your business cards. I have links to all my social accounts on the back of my business card. 16. Tweet consistently. To attract Twitter followers, you need to be present. You’re not going to attract engaged followers if you only tweet once a month. Provide
proceedings over Twitter from anywhere in the world. Hashtags are a foundation for monetization, for curation, for movements, for memes, and for fun. According to Twitter, 11 percent of tweets now contain hashtags. Because of the public, quick, and in-the-moment nature of Twitter, hashtags have helped define the channel, although Facebook and other platforms have tried to copy it. 10 Useful Insights About Hashtags There are endless ways to use hashtags to group news events, ideas, and
in the kitchen! LOL” • “Can you cook pizza in a toaster?” • “Dear delivery pizza people: You are all pansies for not delivering pizza today. The roads are not that bad!” • “The weather is bad but Papa John’s is still delivering. Thank you Papa John’s!!” Together, we could probably brainstorm some interesting business tactics from following this stream of tweets on an hourly basis. Some of the business opportunities might include: • Finding new customers. Discover people in your delivery area
course!). A coffee shop featured happy customer tweets on a flat-screen display in its shop. 11. Use your tweets as public validation. As people send nice tweets about you, save them in your favorite Twitter function. When you need to pull out some “social validation,” simply direct people to your Twitter page. This is public information for all to see. 12. Bear in mind that your tweets represent PR opportunities. Journalists are extremely active on Twitter, seeking information on story leads